Social Media for Small Business

This workshop will break down the steps for starting your social media plan. If you already have a plan and are posting on different platforms, this workshop may help you discover another way of organizing your content and creating a strategic plan. We will explain the essential steps to setting up a Social Media Strategy for your small business. How to choose the best platform for your business; Learn the different types of posting on each platform; How often should you post; How to create a manageable posting schedule; How to use Content Pillars to structure your social media posting; Why you should start a photo, video and topic library. Provided in partnership with SCORE Peoria. Parking available in the Visitor Park lot on Bradley’s campus. Theresa Bloom, Social Media Advisor, Turner Center; Social Media Manager, Foster College of Business & Caterpillar College of Engineering and Technology, will be hosting this workshop