Over 75% of small business owners are paying twice what they should for cost of capital! They are paying higher interest fees on loans or giving away significantly higher equity than necessary. This is because most business owners don't know how to “think like an investor” and effectively communicate and present their business when applying for loans or equity. This webinar will get them savvy fast! In this webinar, Small Business guru and former Vice President for Citibank, Professor Dawn Fotopulos will address the challenges business owners face, how to gain the right perspective, the importance of preparation and knowing your numbers in order to influence bankers and investors - and increase the likelihood of being approved. Attendees will learn: *How to change your mindset to think like a banker or investor *What bankers and investors really think when they are evaluating a loan or investment opportunity *How to become much savvier about presenting your business to potential investors *The questions every “money professional” will ask and where to find the answers in advance *How to prepare for the conversation - the data you need to have at your fingertips before going into the meeting *The mistakes most business owners make when applying for a loan or equity, and how to avoid these pitfalls *When to apply for a loan- to get the best rate and increase the likelihood of being approved Presented by Dawn Fotopulos - Professor, Award-Winning Author Dawn Fotopulos is Professor of Business at The King’s College, founder of Hidden Profit, Prophet.com and Hidden Profit Academy.com, the award-winning author of “Accounting for the Numberphobic; A Survival Guide For Small Business Owners” Best Business Book Small Business Trends. Professor Fotopulos is a keynote and featured speaker at major conferences for business owners and accounting professionals including QuickBooks Connect and Scaling New Heights. Professor Fotopulos is on a mission to double business survival rates through business owners and accounting professionals. Her 20 years in business include real estate investor, vice-president at Citigroup and serial entrepreneur. Ms. Fotopulos has been featured on MSNBC, Huffington Post and Entrepreneur.com, and Biz 2 Credit.com. Sponsored by FedEx